Rumors of American tech giant Apple bringing a new way to buy iPhones and other Apple hardware with a new subscription-based service have intensified. Apple is believed to be working on launching a hardware subscription service for iPhones and iPads. The move will make owning an iPhone or iPad as easy as paying a monthly rent for an app. According to GSM Arena, users can pay a fixed amount every month and get the iPhone of their choice along with a free upgrade when a new model is announced.
The upcoming service will reportedly be different from the current installation scheme offered by the company and the carrier as it will be a fixed amount to be paid every month and not in installments like the cost of the phone split over 12, 24 or 36 months.
According to GSM Arena, the iPhone subscription service will be tied to users’ existing Apple ID accounts and may bundle Apple Care and even Apple One services including Apple Music, Apple TV+, Apple Arcade, iCloud+, Includes Apple News+ and Apple Fitness+.
Viral reports by the outlet expect the new subscription service to roll out to iPhones by the end of this year or early 2023 and eventually move to the rest of Apple’s hardware lineup, including iPads, MacBooks and Apple Watches. No specific price has been mentioned yet.
The Bloomberg report states that Apple plans to allow customers to swap out their devices for the new model, with the new hardware coming out as a section of its upcoming hardware subscription service.
Notably, Apple has been working on its hardware subscription service for some time now. However, its plans to launch the service were put on hold to speed up the company’s ‘Buy Now, Pay Later’ program. Now, the company is expected to start the service in late 2022 or early 2023.