According to a report, Apple plans to produce less than the originally scheduled number, which is about 20% less in the next quarter, i.e. around 2-3 million units of iPhone SE units in total. Apple has reportedly reduced its 2022 manufacturing orders for AirPods by more than 10 million units. According to the information, the production of these products has been reduced due to low demand from the customers.
Inflation reached a four-decade high during February in the United States, which continued throughout March, and as a result, many people have cut back on new electronics purchases, and are therefore inclined to reduce production of these devices. It is designed so that the company can save itself from losses.
Ukraine and Russia both export high amounts of nickel, platinum, rhodium and titanium, which are important for manufacturing semiconductors. The situation of Russia and Ukraine is in front of all of you and due to these reasons the raw material coming from here is not being exported. In such a situation, the tech giant is facing a lot of problems, as a result, preparations have been made to reduce the loss by reducing production.
It is also possible that the third generation iPhone SE may not be as popular as Apple expected it to be. This could also be due to the fact that there are many great models in this budget range in the market but there is nothing unique about the new iPhone. It was only because of the strong chip and 5G connectivity that people’s interest had increased a bit, which seems to be decreasing now.
